Jordi Mercader

Jordi Mercader is the Founder and CEO of inbestMe, a company that offers automated and personalized investment management services.13 He co-founded inbestMe in 2014, driven by a desire to help more people improve their investments and democratize access to efficient, low-cost investment strategies.1

Background and Experience

Jordi Mercader has a strong background in finance and business management:

• He holds a degree in Business Administration and Management.
• He completed an MBA from ESADE and UPC (Universitat Politècnica de Catalunya).
• His career initially focused on Finance and Operations.2
• Later, as a Managing Director, he expanded his responsibilities to include Product, Retail, and Wholesale management.2

inbestMe

Under Jordi Mercader's leadership, inbestMe has achieved several milestones:

• Launched in 2017 after receiving authorization from Spain's Securities Market Commission (CNMV).1
• Introduced various innovative investment products, including:
  • Socially Responsible Investment (SRI) portfolios
  • Value-biased portfolios
  • Index Investment Funds
  • Pension Plans
• Expanded services to include personalized management, kids' accounts, and easy fund transfers.1

Vision and Mission

Jordi Mercader's vision for inbestMe is to:

• Improve financial literacy
• Promote sustainable investment practices
• Create a better society by enhancing people's quality of life through improved financial well-being1

His approach combines technology, automation, and personalization to offer low-cost, efficient investment services accessible to a wide range of clients.13