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Joona Puhakka
Unchaining Growth @Coredo - Founder - Entrepreneur - Business Designer - Consultant - Speaker - Olympic Athlete
Professional Background
Joona Puhakka is a visionary leader and entrepreneur striving to position companies at the forefront of Digital Business on a global scale. With a wealth of experience in digital consulting and a firm belief in the importance of human resources, Joona envisions how innovative digital strategies can transform businesses. He is the Founder and Chief Strategy Officer (CSO) of Coredo, an international Digital Business Consultancy that bridges the gap between business and technology. Under his leadership, Coredo thrives on fostering collaboration with clients and partners, integrating creative thinking into business methodologies while leveraging digital channels to identify and enable new streams of revenue.
Joona's approach to digital business is holistic. He asserts that successful digital services rely on a balanced synergy of Vision, Strategy, Execution, and outstanding Customer Service. His proactive stance on embracing change allows him to help organizations navigate the digital landscape successfully, ensuring that each client emerges as a leader in their respective fields.
His background in consulting and management has been bolstered by roles across multiple organizations. Beyond his pivotal role at Coredo, Joona has co-founded several startups, including Puuni Oy, where he served as Chairman of the Board, and Quukuu International Ltd., where he held the title of CEO. His rich array of experiences has cultivated his ability to approach challenges from an innovative angle, always seeking fresh perspectives that drive substantial growth.
Education and Achievements
Joona's educational endeavors laid a strong foundation for his career. He earned a Bachelor of Science in Marketing from the well-respected W. P. Carey School of Business at Arizona State University. It was here that he honed his skills in marketing and developed a keen understanding of how businesses can leverage digital platforms to enhance outreach and engagement.
Before pursuing higher education, Joona graduated from Mäkelänrinne Sports High School, a testament to his commitment to both academics and athletics. His background in sports not only speaks to his discipline but also reinforces his belief in the power of teamwork—an essential element in any successful endeavor.
Notable Contributions and Roles
Joona Puhakka's career is distinguished by a variety of influential roles within notable organizations:
- Former Global Sales & Marketing Manager at Golf GameBook: Here, Joona focused on enhancing the digital presence and marketing strategies, thereby significantly contributing to the company’s growth.
- Management Consultant at Accenture: His expertise in management consulting allowed him to provide pivotal insights to various businesses, facilitating their transition to digital platforms.
- Vice Chairman of the Board at the Finnish Diving Committee: In sports and administration alike, Joona has demonstrated leadership qualities that positively impact organizational operations.
- Former Board Member at the Finnish Swimming Federation: This role aided in promoting sports and fostering a team environment at the community level.
- Volunteer Diving Coach at Arizona State University: This is where Joona demonstrated his dedication not only to the sport but also to mentorship, taking the time to support and develop aspiring athletes.
- Professional Olympic Athlete at Springboard Diving: As a former Olympic athlete, Joona's competitive spirit and high level of performance are indicative of his dedication and resilience, traits that serve him well in the cutthroat world of digital business.
- Candidate to the EU Parliament at Kokoomus: His foray into politics highlights his commitment to leadership and public service.
Personal Philosophy and Future Aspirations
Passionate about driving innovation, Joona’s dream is to assist companies in becoming global leaders in digital business. He believes strongly that every person’s unique skills form the backbone of any organization. Joona regularly engages in discussions around the resources within a company and emphasizes that results stem from cultivating talent instead of relying on traditional resource allocation. He approaches challenges with a positive outlook, famously asserting that his cup is “always half full.”
As the digital landscape continues to evolve, Joona remains at the forefront, continuously seeking out fresh ideas and strategies that help businesses thrive. His enthusiastic work ethic and forward-thinking mindset empower the organizations he collaborates with, promoting a culture of innovation and excellence. With a rich background steeped in diverse roles and his unwavering commitment to creating impactful solutions in the digital realm, Joona Puhakka is set to make lasting contributions to the field of Digital Business and beyond.
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