Jonathan Tappan

Jonathan Tappan is the Vice President of Product Creation & Merchandising at Converse, a subsidiary of Nike. He has a robust background in the retail and fashion industries, with extensive experience in general management, merchandising, planning, and e-commerce. Tappan has held several leadership roles at Converse, including Vice President/General Manager for Global Apparel and Accessories, where he managed various product lines across different demographics.1

Tappan's career includes significant positions at notable retailers such as Ann Taylor, J.Crew, and Gap Inc., where he developed his expertise in managing apparel and footwear businesses. He also founded The Tappan Group, providing consulting services to leading fashion brands globally.1 His educational background includes a degree in Economics from Denison University and a certificate in Business, Banking & Markets from Harvard University - Extension School.1

Known for his strategic thinking and ability to identify industry trends, Tappan is recognized as a valuable asset in the retail sector. His experience spans both brick-and-mortar and e-commerce environments, making him well-versed in the dynamics of modern retail.1