Jonathan Shen

Jonathan Shen is the Chief Executive Officer of The Golden Duck Pte Ltd, a Singapore-based company that specializes in gourmet Asian snacks.1 He has been in this role since November 2019, following his position as Co-Founder and Director of the same company from August 2015 to November 2019.1

Career Highlights

Entrepreneurial Journey: Jonathan Shen is a lifelong entrepreneur who has founded five companies throughout his career.1 His entrepreneurial spirit is evident in his various roles and ventures:

• Co-founder of The Golden Duck Pte Ltd, which has sold over 10 million packs of snacks worldwide1
• Co-founder and Director of Elevate, a nightlife and F&B consultancy
• Co-founder and Account Manager at Plot Creative, a digital marketing and design agency
• Co-founder and Director of VICE Singapore, a nightclub in Clarke Quay

Professional Experience: Before his current role, Jonathan held several positions in marketing and communications:

• Group Marketing Communications Manager at Massive Collective, where he led strategy, branding, and media relations for Singapore's leading nightlife and F&B group1
• Various roles in nightlife and F&B consultancy, managing reputable brands and overseeing large teams1

Education and Achievements

Jonathan Shen attended Ngee Ann Polytechnic, where he studied Mass Communications with a focus on Integrated Marketing Communications, Advertising, and Digital Media.1 His academic achievements include:

• Top Agency Team for Integrated Marketing Communications
• Second place Agency Team for Advanced Advertising

Notable Recognition: In 2017, Jonathan was honored as a Forbes Asia 30 Under 30 in the Retail and E-commerce category, highlighting his success and impact in the industry at a young age.1

The Golden Duck Pte Ltd

Under Jonathan's leadership, The Golden Duck has become known for creating unique, gourmet Asian snacks made in Singapore and enjoyed globally.1 The company's success is evident in its impressive sales figures and international recognition.

Jonathan Shen's diverse experience in entrepreneurship, marketing, and the F&B industry has contributed to his current role as CEO of The Golden Duck Pte Ltd, where he continues to innovate in the snack food market.