Jonathan C.

Jonathan C. is a Marketing and Sales professional with over 14 years of experience in the Tourism and Hospitality sector, showcasing a strong focus on achieving results, proactivity, dynamism, and leadership skills. He enjoys challenges, excels at identifying new opportunities and businesses.

His primary competencies in Tourism and Hospitality cover areas such as sales, marketing, negotiation, product management, analytical reporting, event management, reservations, inventory, commercial strategy definition, distribution, revenue management, revenue and forecast management, tariff and commercial policy development, process implementation, e-commerce, OTA management, competitor monitoring, participation in national and international events, and client acquisition through national and international travels.

Jonathan's marketing expertise includes branding, design, design thinking, internationalization strategies, traffic reporting, digital marketing planning, paid advertising on social media and search engines, content marketing, lead generation, email marketing, mobile websites, social media management, SEM, SEO, luxury marketing, low-income marketing, and content strategy.

In the realm of commercial, sales, and strategic management, Jonathan is skilled in cost management, leadership, negotiation, CRM, price formation, goal setting, negotiation strategies, sales planning, business environment analysis, communication in sales, negotiation planning, customer success, market and client segmentation, B2B sales, and expansion projects and new business development.

Moreover, Jonathan is an economist with a deep interest in the financial market, actively studying tax management, mergers and acquisitions, corporate strategies, compliance, and risk management. He holds a Master of Business Administration (MBA) in Marketing from the University of São Paulo and has pursued various specialized degrees and courses in marketing, finance, and computer science.

Throughout his career, Jonathan has held key positions in reputable organizations such as Latitud Travel, Grupo Tarobá, Go Iguassu, Boss Marketing Digital, and Hotéis Iguassu. He has also engaged in internship roles and educational activities, demonstrating his commitment to ongoing learning and professional growth.