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Jonah-Kai Hancock
Expert in Demand Generation and Marketing Strategy
Jonah-Kai Hancock is an Associate Professor of Brand Marketing at the University of Washington's Professional & Continuing Education program, where he has been teaching since February 2018. His teaching focuses on various aspects of marketing, including Digital Marketing Toolkit, Marketing and Sales Alignment, Content Marketing, Marketing Automation, and Brand Marketing.1
In addition to his academic role, Hancock has extensive experience in the marketing field, particularly in demand generation. He currently serves as the Vice President of Demand Generation at Hiya Inc., a company that specializes in blocking spam and fraud while enabling businesses to connect with customers. His responsibilities include overseeing demand marketing functions and leading a team focused on brand growth.1
Hancock's career spans over 20 years in the software industry, during which he has held several significant positions, including Director of Demand Generation at Hiya and Head of Marketing at Algorithmia. He has also contributed to advisory roles in marketing strategy for various companies.1