Jon White

Jon White is the Senior Vice President of Product at Crayon, a competitive intelligence platform company.1 He joined Crayon in this role in March 2024, bringing over a decade of leadership experience in go-to-market SaaS, with a focus on sales and revenue teams.1

Professional Background

Prior to joining Crayon, Jon held significant positions in other tech companies:

• VP of Product at Catalyst, where he was part of the executive team that led the company to a successful merger with Totango.1
• Product leadership role at Highspot, where he was hired as the company's first product leader. He was responsible for scaling the product team and launching major updates for Highspot's sales enablement platform.1

Expertise and Responsibilities

At Crayon, Jon is responsible for:

• Spearheading the company's product strategy.1
• Leading design and product management teams.2
• Focusing on incorporating AI throughout the Crayon platform to benefit sellers.1

Jon has over 20 years of experience in SaaS, starting his career as an engineer before transitioning to product management.3 His unique perspective on building meaningful product experiences for revenue teams is seen as a valuable asset to Crayon's growth and innovation.1

Personal Details

• Location: Seattle, WA, USA4
• LinkedIn: His username is jon-white-2b98b1222

Jon White's appointment at Crayon is part of the company's efforts to enhance its competitive intelligence platform, particularly in leveraging generative AI to provide real-time, actionable intelligence to sales teams.1