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Jon Naspe
Head of Sales (EMEA) at City Football Group
Professional Background
Jon Naspe is a focused and driven sales and marketing specialist, bringing over a decade of rich experience in digital media and sports sponsorship to the table. Jon has held various prestigious positions, which showcase his versatility and expertise in sales and marketing strategies across different sectors, with a special emphasis on sports and digital environments.
Starting his career in the dynamic world of digital marketing, Jon began as a Senior Sales Executive at Teletext, where he honed his foundational sales skills. His innate ability to connect with clients and understand their needs propelled him to the position of Account Manager at the Financial Times Business, where he developed his prowess in relationship management and account growth. Subsequently, Jon took on the role of Channel Manager for Affiliate Marketing at Sporting Index, leveraging his skills in digital marketing to optimize affiliate partnerships.
Jon's expertise continued to grow at Yahoo! UK & Ireland, where he served as Mobile Marketing Manager, overseeing significant mobile campaigns and driving engagement across platforms. His journey with Yahoo! extended as he assumed the position of Sales Producer focusing on Planning & Strategy, allowing him to implement innovative marketing strategies that resulted in impressive sales growth.
His career path led him to Manchester United, where he became the Regional Sponsorship Sales Manager. This role was pivotal, as it combined his passion for sports with his marketing acumen, allowing him to engage with iconic brands to establish memorable sponsorship partnerships. Jon’s next significant appointment was as Sales Director at MediaCom, where he directed crucial sales initiatives, further enhancing his leadership and strategic planning capabilities.
Most recently, Jon has taken on the exciting role of Head of Sales, EMEA at City Football Group, a position that allows him to leverage his extensive experience to contribute to the organization’s growth and success in the sports sector. His wealth of knowledge in the industry and exceptional sales techniques have positioned him as a key player in driving revenue for the club and its affiliates.
Education and Achievements
Jon Naspe's educational background is as impressive as his professional trajectory. He began his academic journey at Kings College School in Wimbledon, a prestigious institution known for nurturing talent and shaping future leaders. Following this foundational education, Jon pursued his higher studies and obtained a Professional Diploma in Marketing from the Chartered Institute of Marketing. This qualification not only equipped him with up-to-date marketing insights and strategies but also laid the groundwork for his successful career in marketing and sales.
In addition to his marketing diploma, Jon studied Law at the University of Southampton, where he obtained his LLB. This legal knowledge has been invaluable in navigating contractual negotiations and understanding the business implications of sports sponsorship deals, further enhancing his value to employers.
Achievements
Throughout his career, Jon Naspe has achieved numerous accolades and contributed significantly to the organizations he has been a part of. His most notable achievements include:
- Successfully leading and managing sales teams that have consistently exceeded revenue targets across various roles, including at Manchester United and MediaCom.
- Pioneering innovative sales strategies that have enhanced profitability and driven brand partnerships, especially in the competitive arena of sports sponsorship.
- Playing an instrumental role in high-profile sponsorship negotiations at Manchester United, securing lucrative deals that contributed to the club’s global reach and financial success.
- Implementing effective marketing campaigns at Yahoo! UK & Ireland that significantly increased user engagement and client satisfaction, showcasing his ability to adapt to the fast-evolving digital landscape.
- Mentoring upcoming sales professionals and contributing to a culture of excellence in sales strategies and performance within each organization he has worked for.
In summary, Jon Naspe embodies the spirit of a dedicated sales and marketing professional with a wealth of experience across digital media and sports sponsorship. His educational foundation, combined with over ten years of progressive work experience, positions him as an influential figure in the industry, making significant contributions to the success of every organization he has been part of.
tags Yellowstone 2020 season, Sales and Marketing, Digital Media, Sports Sponsorship, Professional Diploma, Chartered Institute of Marketing, LLB Law, City Football Group, Manchester United, MediaCom, Yahoo, WPP, Teletext, Sporting Index, Admedia, Financial Times Business, Sports Industry, Digital Marketing, Affiliate Marketing, Revenue Generation, Leadership Development, Strategic Planning, Sponsorship Negotiation, Sales Strategies, Marketing Campaigns, Client Relationship Management, Team Management, Industry Expert, Professional Growth, Revenue Driving
questions How did Jon Naspe leverage his legal education in his marketing career? How has Jon Naspe's experience at Manchester United influenced his approach to sales and sponsorship? What innovative strategies did Jon Naspe implement at Yahoo! UK & Ireland that stood out in the competitive digital media landscape? How does Jon Naspe approach team management to foster sales growth and professional development? What key skills did Jon Naspe develop at MediaCom that contributed to his success as Head of Sales at City Football Group? How does Jon Naspe navigate the challenges of sales in the rapidly changing sports sponsorship industry? How did Jon Naspe build successful partnerships during his tenure at Manchester United? What role does Jon Naspe see digital media playing in the future of sports sponsorship? What achievements is Jon Naspe most proud of in his sales and marketing career? How does Jon Naspe balance his educational background in law with his professional focus in sales and marketing?
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
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