Jon Gibs

Jon Gibs is an experienced professional in the field of data science, analytics, and media insights. He currently serves as the Group Director of Media Insights and Measurement Services at Walmart Connect.1 With over 20 years of experience, Gibs has held several prominent positions in various companies, showcasing his expertise in data-driven decision-making and analytics.

Career Highlights

Walmart Connect: As the Group Director of Media Insights and Measurement Services, Gibs leads efforts in providing valuable insights for Walmart's retail media network.1

Spotify: Prior to his current role, Gibs worked at Spotify as the Global Director and Principal Data Scientist from September 2019 to May 2023.1

L2 Inc. (Gartner for Marketers): Gibs served as the Chief Data Officer at L2 Inc. from November 2015 to September 2019. In this role, he:

• Managed data systems, partnerships, methodology, and advanced analytics
• Led a team of data engineers, data scientists, and product managers
• Developed new analytical systems, including search visibility measurement and Amazon sales tracking
• Authored client papers on various subjects such as digital media brand safety and Instagram creative optimization1

Huge: As Group Vice President of Data Science & Analytics at Huge from June 2013 to November 2015, Gibs:

• Grew the analytics team from 3 to 22 members
• Increased team revenue by 62% and improved margin from 6% to 22%
• Managed data strategy and implementation for global clients including Comcast, Morgan Stanley, and Google1

NBCUniversal, Inc.: Gibs worked as Senior Vice President of Analytics and Research at NBCUniversal from December 2011 to June 2013, where he was responsible for integrating digital ratings and managing research vendor relationships.1

Expertise and Contributions

Throughout his career, Jon Gibs has demonstrated expertise in:

• Data science and analytics
• Strategy development
• Platform development
• Team leadership and growth
• Product management
• Advanced analytics methodologies

Gibs continues to contribute to the field through thought leadership, as evidenced by his recent LinkedIn post about Walmart Connect seeking a Director of Thought Leadership Research to shape the future of retail media insights.2