Jolande van Straaten

Jolande van Straaten is a creative brand specialist with a passion for building solid brands through a combination of brand strategy, applied psychology, and design. She emphasizes the importance of understanding customer promises and aligning them with employee behavior to differentiate in competitive markets.

Currently, Jolande works as a branding & visual communication specialist at Brainy Branding where she leverages her expertise. Previously, she has held roles such as Concept & design at Forzes, owner of Dai Dai Design focusing on design & strategy, Concept & design at AM Kwadraat, Communications Specialist at Werkorganisatie Druten Wijchen, Graphic and Web Designer at Zinzo - visual communication, Project Coordinator at Schonenberg Reklame, Project Coordinator at Fundamentaal, and Management Assistant at Straight Systems B.V.