Johnna Ayres

Johnna A. is a seasoned business and marketing leader with a proven track record of surpassing expectations and driving ROI through optimized strategies.

With a strong focus on new business development, digital marketing innovation, UX design, and brand development, Johnna excels at leveraging data techniques and resources to achieve multimillion-dollar business value.

Her expertise spans various industries including publishing, financial services, media, and HR Tech, with a specialization in acquisition and brand marketing in both B2B and B2C sectors.

She is skilled in performance marketing, encompassing advertising, demand generation, growth hacking, and retention marketing, as well as lead nurture, content marketing, and various digital channels like mobile, e-commerce, email, and social media.

Johnna's education background includes an MBA from NYU Stern School of Business, a Certificate in Data Science from NYC Data Science Academy, and a Bachelor of Arts from Colorado College.

She has held key leadership roles at reputable organizations such as JAyres Consulting LLC, ROBERT J. SHIVER, LLC, and Bloomberg LP, where she served as VP Global Head of Acquisitions and Consumer Marketing.

Her experience also includes senior positions at Forbes, Time Inc., and Sports Illustrated, where she demonstrated prowess in corporate-level brand marketing, messaging, PR, and market intelligence.

Johnna is proficient in various technologies including HubSpot, Sprout Social, Salesforce, Google Analytics, and CRM, showcasing expertise in data science and team leadership.