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John Smith
Associate Director Business Analytics
John Smith is a seasoned marketing professional who has honed his craft over many years of building strategic communication plans that deliver significant results. A former Director of Brand Marketing at LG Electronics, John has extensive experience in creating, developing, and executing successful integrated marketing campaigns that win market share and launch new products to success.
His incredible talent and strategy have helped him lead teams and agencies to achieve objectives, always remaining within budget and on time. He has worked for various big names in technology including, World Wide Brand Owner & Agency Marketing Manager at Hewlett Packard, Eastern Region Sales Manager at Digital Safety Technologies, Sr. General Manager Marketing Communications at Casio Inc., Director Marketing Communications at Samsung Electronics America, Sr. Group Manager at Viewsonic, and Sr. Product Manager at Toshiba America Information Systems Inc.
John is no stranger to the world of the universe, having studied MBA, Business at University of California, Irvine - The Paul Merage School of Business and BS, Physics, Math at Penn State University. His expertise and skills span across Overall communications strategy, Advertising, Event management, Brand positioning and messaging, Product promotion, Intellectual property management, Media planning and negotiation, Talent relations, Business Development, Media relations, Staff development, Sports marketing, Cost control, and accountability systems.