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John Scipio
Chief Executive Officer at Schuykill Valley Sports
John Scipio is the Chief Executive Officer of SV Sports, a company that specializes in providing uniforms, equipment, apparel, and footwear for youth, high school, and college athletes. He has been in this role since July 2020, following the acquisition of the company, which was formerly known as Schuylkill Valley Sporting Goods. Scipio, along with Jason Lutz (President) and Ralph Greene (CMO), aimed to revitalize the business by injecting cultural relevance into the team dealer model and enhancing opportunities for diverse communities.12
Background and Experience:: Scipio boasts an extensive career in the sporting goods industry, particularly with Nike, where he spent 25 years in various leadership roles. His last position at Nike was as Senior Sales Director for the City Specialty channel, managing a significant portion of Nike's sales. He also oversaw the Team Sales channel in the Eastern U.S., which included SV Sports as a key account.124
Vision for SV Sports:: Under Scipio's leadership, SV Sports aims to redefine its market approach by focusing on cultural relevance and empowerment for underserved communities. The company has plans for substantial growth, projecting revenues of $125 million within five years through both organic expansion and acquisitions.123 Scipio's vision includes creating a retail experience that resonates with youth culture and urban consumers, addressing a gap he identified during his tenure in the industry.24
Education:: John Scipio holds a Bachelor of Business Administration (B.B.A.) in Finance from The University of Memphis.4
Overall, Scipio's leadership at SV Sports reflects his commitment to leveraging his extensive industry experience to foster growth and inclusivity within the sporting goods sector.