John Morton

John Morton is a knowledgeable and driven advertising professional with extensive experience in programmatic display and mobile technologies. He has a solid grasp of the mobile and display advertising ecosystem, and excels in implementing effective campaign strategies. His educational background includes a Master of Science in Strategic Management from Technological University Dublin, an Associate's degree in Digital Marketing & Advertising from the Digital Marketing Institute, a Bachelor of Business Administration in Marketing & Advertising Management from Leeds Beckett University, and another Bachelor's degree in Marketing & Advertising from San Diego State University.

Morton has held several positions throughout his career, including Programmatic Trading Director for Cadreon (IPG) at Matterkind, where he directed trading for American Express; he also served as Programmatic Media and Paid Social Lead for southern Caribbean and Central America at Trend Media Group, where he oversaw development and implementation of programmatic media and paid social initiatives. At PRGRMTK, he worked as Head of Performance and Operations for their programmatic department. He was also Global Ad Network Lead at MobAds - MobileWebAds Group, Strategic Partnership Manager at The Exchange Lab (WPP), and Senior Campaign Manager for LiquidM's EMEA team.

Overall, John Morton is a creative, solutions-focused professional who thrives on problem solving and identifying potential opportunities. His extensive expertise in programmatic display and mobile technologies aids him in implementing effective campaign strategies that produce results.