John Miewald

John Miewald is an experienced communications and digital marketing professional based in Escondido, California.1 He served as the B2B Global Marketing and PR Manager at SMAC Moving Coil Actuators from August 2014 to March 2022, a position he held for 7 years and 8 months.1

During his tenure at SMAC Moving Coil Actuators, John achieved several notable accomplishments:

Key Achievements

• Increased overall company revenue from sales by 300% in the first three years of employment1
• Directed the launch of 12 new product lines, generating total annual revenue of $30 Million1
• Tripled website traffic in 90 days through a combination of PR, SEO, and content creation strategies1

Responsibilities

John's role at SMAC Moving Coil Actuators involved:

• Developing and implementing cohesive marketing campaigns to increase brand awareness and sales
• Creating and distributing press releases to major media outlets
• Serving as the primary contact for media queries
• Writing editorials and contributing to influential publications to build the corporate brand
• Managing social media accounts and designing content
• Conducting project management for internal marketing specialists and outside contractors

Skills and Tools

John demonstrated proficiency in various marketing tools and strategies, including:

• Marketing automation platforms such as HootSuite, ConstantContact, MailChimp, and HubSpot
• Google Analytics for monitoring trends and opportunities
• Paid advertising campaigns for print and digital media
• Content marketing and SEO strategies

Prior to his role at SMAC Moving Coil Actuators, John held positions as a Product Manager at Pathway Innovations and Technologies Inc. and as a Marketing Manager at WallsThatSpeak.1 His diverse experience spans over 20 years in both B2B and consumer environments.1