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John McDonald
Managing Director at Pigsback.com (part of the Secret Escapes Group)
John McDonald is a seasoned Chief Operating Officer renowned for his contributions in the online marketing and advertising sector, excelling in leading eCommerce ventures. With a solid background in Digital Strategy, Search Engine Optimization (SEO), E-commerce, Integrated Marketing, and Advertising, John brings a wealth of operational expertise to the table.
John's educational foundation includes a study of Accountancy at Waterford Institute Of Technology, enabling him to blend theoretical knowledge with practical applications in his professional endeavors.
Throughout his career, John McDonald has held key roles such as Managing Director and former Chief Operating Officer at Pigsback.com, showcasing his leadership and strategic acumen. Prior to this, he honed his skills at various organizations including Green Isle Foods, Sunway Travel, and Castlecomer Woodwork, each position contributing to his extensive experience and versatile skill set.
