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John Manzoian
Professional Background
John Manzoian is a seasoned professional in the sports and entertainment industry, known for his vast expertise in sales and marketing, especially within the realm of group sales. With an operational footprint that extends across prominent sports organizations, John’s career is marked by significant accomplishments that have contributed to the success of the teams and institutions he has been a part of.
Currently, John is the Group Sales Manager for the Nashville Predators, where he has honed his skills in developing comprehensive sales strategies to attract group attendance at games. His role requires not only a keen understanding of the audience but also the ability to creatively engage potential clients to enhance the fan experience at one of the National Hockey League's most exciting venues.
Before joining the Nashville Predators, John excelled as a Senior Account Executive in Group Sales at the Washington Nationals, a Major League Baseball team based in Washington, D.C. Here, he built strong relationships with clients and implemented innovative sales techniques that drove ticket sales and improved audience engagement. His journey at the Nationals also includes a role as an Account Executive in Group Sales, where he first cultivated his passion for sports marketing and sales.
Prior to his time with the Nationals, John played a critical role with the Toledo Mud Hens, serving as a Group and Game Plan Consultant. In this capacity, he was instrumental in strategizing group sales initiatives that catered to various demographics, thereby enhancing attendance and fostering community engagement. His groundwork ensured that the Mud Hens remained a vibrant team in the Minor League Baseball circuit.
John’s career began at the Brevard County Manatees, where he served as Ticket Sales Manager. His rise through the ranks began as a Box Office and Ticket Sales Assistant, eventually leading to an internship with the Washington Nationals as a Spring Training Assistant, and an internship with the Columbus Blue Jackets focused on Marketing and Fan Development. His early experiences in these diverse roles equipped him with a robust skill set that combines both sales acumen and marketing strategy.
Education and Achievements
John’s academic journey laid the foundation for his successful career in sports marketing. He graduated with a Bachelor of Science in Business Administration with a specialization in Marketing from The Ohio State University, specifically from the Max M. Fisher College of Business, which is known for its strong emphasis on practical application and real-world experience in business education.
Before his time at The Ohio State University, John honed his foundational skills at Canfield High School. His experiences during these formative years instilled in him a passion for business and marketing, motivating him to pursue higher education in this field. Throughout his academic career, John embraced every opportunity to engage with real-world scenarios, which set him up for success in his later professional roles.
Achievements
John Manzoian's career is adorned with a multitude of achievements that highlight his commitment to excellence in sales and marketing. His ability to drive ticket sales and enhance customer engagement has not only benefited the organizations he has worked for but has also solidified his reputation as a leader in the sports marketing sphere.
At the Washington Nationals, John played a pivotal role in several sales campaigns that achieved record participation in group sales, illustrating his capacity to innovate and connect with the targets. His leadership and marketing strategies significantly boosted attendance figures, contributing to the overall success of the organization.
As a Group Sales Manager for the Nashville Predators, John's strategic thinking and ongoing assessment of market trends allow him to make informed decisions that resonate with the fan base. This role necessitates an adaptability to shifting audiences, helping keep the organization at the forefront of fan engagement and satisfaction.
John’s experience as a marketing and fan development intern at the Columbus Blue Jackets further equipped him with the insight necessary to mobilize community support and create initiatives that resonate with fans. His early roles, such as Box Office and Ticket Sales Intern at Mahoning Valley Scrappers and Parking and Concessions at Canfield Fairgrounds, provided him with a comprehensive understanding of the intricacies involved in customer service and operational logistics in the industry.
Moreover, John’s commitment to building relationships has always been crucial to his success. His connection with clients and stakeholders at every level speaks volumes about his dedication to the field and his desire to create a rewarding fan experience.
Through his numerous roles, John has shown not only his personal commitment to developing his career, but also his passionate focus on enhancing the fan experience within the sports and entertainment sectors.
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