John MacDonald

John MacDonald is an experienced SEO and Internet Marketing specialist based in Crouch End, North London.1 He is the founder and current SEO & Internet Marketing Specialist at Mac Productions Ltd, a position he has held since October 2007.1

Professional Background

John has a diverse background in digital marketing, with over 25 years of experience in the field. He began his e-commerce journey in 1998 and started working in SEO in 1999.1 Throughout his career, he has helped businesses worldwide optimize their digital marketing strategies.

Expertise and Services

John specializes in several areas of digital marketing:

• Search Engine Optimization (SEO)
• Social Media Optimization and Marketing
• Online Reputation Marketing & Management
• Lead Generation
• Keyword Research
• Online Marketing Strategy
• Local Business Marketing
• Google+ Places optimization

He offers services to help businesses improve their online presence, including boosting landing page conversion rates, identifying target audience online behaviors, driving traffic to online offers, and generating social signals.1

Professional Philosophy

John emphasizes simplicity in his business practices and solutions. He believes that simplicity leads to clarity and understanding, which he applies to all aspects of his work.1 As a small company owner, he values direct client partnerships and handles most of the work himself, ensuring personalized service throughout the project lifecycle.

Additional Roles and Interests

Besides his primary role at Mac Productions Ltd, John is also:

• An Online Reputation Marketing & Management Expert at Reputation Guardian (since January 2007)
• An author
• A Generative AI enthusiast1

John is open to networking and encourages LinkedIn connections, stating "All Invitations to Connect WELCOME!".1 His LinkedIn username is indeed "macproductions".1