👋 John Chan

John Chan is an accomplished entrepreneur and digital marketing expert who serves as the CEO and Growth Strategist at 2x Conversion Design Consultancy, a growth agency he founded in May 2016.2 With a diverse background spanning web design, UX, and digital marketing, John has built a successful career helping e-commerce and software companies grow sustainably through performance marketing strategies.2

Career Highlights

Early Career and Education: John's journey began unconventionally when he dropped out of university to pursue his passion for web development, which he had cultivated since his teenage years.1 This bold move set the foundation for his entrepreneurial path.

Professional Experience:

• Founded 2x Conversion Design Consultancy in 2016, specializing in growth strategies for e-commerce and SaaS companies2
• Co-founded Dayboard, an attention management software, serving over 25,000 users worldwide2
• Worked as a Designer at 37signals (now Basecamp), where he helped increase sign-up rates by 28%2
• Ran his own conversion optimization consultancy called Devigner2

Expertise: John and his team at 2x focus on:

• Performance marketing
• Paid advertising
• Email and SMS marketing
• Landing page optimization
• Creative development and copywriting2

Personal Achievements

Beyond his professional accomplishments, John is also a:

• 3rd dan black belt in Taekwondo
• Three-time member of Team Canada for Taekwondo3

John Chan's unique combination of technical skills, marketing expertise, and diverse interests has contributed to his success as an entrepreneur and growth strategist. His agency, 2x, has helped numerous businesses, from startups to 8-figure brands, drive revenue growth and lower customer acquisition costs.2