John Branch

John D. Branch is a Clinical Associate Professor of Business Administration at the Stephen M. Ross School of Business, University of Michigan, where he also serves as the Co-Director of the Yaffe Digital Media Initiative. His academic focus includes teaching marketing and international business courses across undergraduate, MBA, and executive programs.

Academic Background and Career

Branch has an extensive academic background, having previously held positions such as Academic Director of the weekend and evening MBA programs at Michigan Ross and Director of Educational Outreach at the William Davidson Institute. He has taught at various prestigious institutions globally, including Washington University in St. Louis and numerous business schools across Europe, Asia, and South America.

He holds multiple degrees: a Bachelor of Engineering Science from the University of Western Ontario, an MBA from the University of New Brunswick, a Master of Arts in Education from Washington University in St. Louis, a Ph.D. in Marketing from the University of Cambridge, a Doctor of Education from the University of Michigan, and a Doctor of Professional Studies from Middlesex University.

Research and Professional Engagement

Branch's research interests include international business and marketing, and he has been involved in various EU-funded development projects in Eastern Europe and Central Asia. He has also provided management training and consulting for major corporations such as Coca-Cola, GE, and Mercedes Benz. Additionally, he is affiliated with the Center for Russian, East European, and Eurasian Studies at the University of Michigan and holds a Research Fellowship at the William Davidson Institute.

Originally from Canada, Branch's diverse educational and professional experiences contribute to his expertise in higher education and international business.123