Johanna Vikell is a driven and accomplished marketing professional with a diverse background in various industries. She holds a Bachelor of Science in Business Administration with a focus on Marketing Management from Lund University, as well as a Degree Certificate in Digital Media Creative from Hyper Island. Her experience spans from creative design, customer service, to strategic marketing and project management roles. Johanna currently serves as a Product Marketing and UX Strategist at Pleo, where she leverages her skills to drive successful product launch campaigns and user experience enhancements. Previously, she worked at HandelsMarketing as a Communications Manager and Creative Strategist, as well as EyeEm as a Marketing Communications Specialist and Creative Designer. Prior to her marketing career, Johanna was a Digital Transformation Trainee at Volvo Trucks. She has also studied Social Science and Media at Munkebäcksgymnasiet and Project Management at Malmö Universitet.