Johanna Stein

Johanna (Hanna) Stein is a senior global insights and innovation executive with over 20 years of expertise in research, lifestyle trends, strategy, and new product/brand development. She excels in identifying trends, creating consumer-centric strategies, and driving revenue growth.

Hanna is known for pushing the boundaries of methodologies to adapt to the changing consumer landscape, challenging assumptions, and crafting compelling narratives to deliver actionable insights. She has influenced various industries such as toys, entertainment, gaming, and technology, and is a trusted partner across multiple disciplines.

With a background in BA Sociology and Marketing from the University of Rhode Island, Hanna has held key positions in renowned organizations. She served as the Director of Research at Twitter and held senior roles at Facebook and Mattel, Inc., where she was responsible for global consumer insights, foresights, and co-creation tools. Additionally, she has experience in market research at International Insights and consumer insights at Hasbro.

Hanna's expertise lies in creating strategies, setting goals, and developing roadmaps for both internal and external talent. Her passion for data, innovation, and understanding consumer behavior drives her to excel in the field of insights and innovation.

In summary, Johanna (Hanna) Stein is a seasoned professional with a proven track record of driving growth through innovative insights and strategies, making her a valuable asset in the realm of consumer-centric research and development.