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Johan Bertlid
Founder of the charity team Östersjönsvanner/Friends of the baltic sea
Johan Bertlid is a prominent advocate for the restoration of fish populations in the Baltic Sea, particularly focusing on species such as pike, perch, zander, and sea trout. He is the Founder of ÖSTERSJÖNS VÄNNER (Friends of the Baltic Sea), an organization dedicated to replenishing and establishing new spawning grounds to enhance fish growth and ecological balance in the region.
Bertlid has a background in technical and marketing studies from Farsta Gymnasium, which complements his leadership roles in various ventures. Before founding ÖSTERSJÖNS VÄNNER, he established Bertlid & Co Corporate Branding, where he served as CEO. This experience highlights his expertise in branding and corporate management.
Through ÖSTERSJÖNS VÄNNER, Bertlid collaborates with volunteers and fishing clubs around the Baltic Sea to implement initiatives aimed at restoring fish populations and promoting sustainable fishing practices. His commitment reflects a broader effort to address environmental challenges facing the Baltic Sea, one of the world's most polluted marine areas.1
