Joel Tasche

Joel Tasche is the co-founder and CEO of CleanHub, a Berlin-based clean-tech startup dedicated to combating ocean plastic pollution. Here's a comprehensive overview of his background and mission:

Professional Background

Entrepreneurial Journey:

• Founder & co-CEO of CleanHub (March 2019 - Present)
• Previously served as Entrepreneur In Residence at Avrios in Zurich, Switzerland (April 2016 - December 2018)12

Mission and Motivation

Joel's passion for ocean conservation stems from his childhood experiences. Growing up near Lake Constance in southern Germany, he developed a deep connection to nature through sailing and later surfing. During surf trips to Southeast Asia, he became acutely aware of the severe plastic pollution problem.4

CleanHub's Core Mission:

• Prevent 50% of new ocean plastic by 2030
• Focus on stopping plastic from entering the environment in the first place
• Address waste management gaps in developing countries
• Target non-recyclable materials that make up 80% of ocean plastic15

Innovative Approach

Key Strategies:

• Use technology and data to scale waste management efforts
• Offer plastic credits to eco-conscious businesses
• Work with local communities to develop sustainable waste management solutions
• Transform non-recyclable materials into energy3

Achievements:

• Collected over 6,000,000 kg of plastic waste
• Partnered with more than 300 brands
• First plastic credit system verified by TÜV SÜD5

Joel's philosophy goes beyond business, believing that collaboration and collective thought are essential to creating meaningful environmental change. He is committed to building a circular economy that reimagines how industrial supply chains can utilize waste as input materials.4