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Joel Serface
Climate Tech Exec, Investor & Ecosystem Builder | Systems Thinking | SmartCities | Resiliency | ESG
Joel Serface is a prominent figure in the energy innovation and sustainability sector, currently serving as the Head of Energy Innovation & NET+ Solutions at VHB.1 He is known for his dynamic leadership and visionary approach to addressing climate change and energy efficiency challenges.
Professional Background
Joel Serface has established himself as a leader in the clean energy and sustainability space. His role at VHB involves spearheading innovative solutions for energy efficiency and sustainability. With over 500 connections on LinkedIn, he is well-networked within the industry.1
Areas of Expertise
Energy Efficiency:: Serface is passionate about promoting energy-efficient technologies, particularly heat pumps. He has shared insights on the rapid adoption of heat pumps in Maine, highlighting their benefits for homeowners.3
Prefabrication:: He has shown interest in prefabricated construction methods, emphasizing their economic, energy efficiency, and resiliency benefits.2
Climate Justice:: Serface advocates for addressing climate justice in the early stages of climate transition efforts, sharing resources on this topic.6
Policy and Advocacy:: As a CEO in the energy-as-a-service sector, he has been vocal about the need for fair competition and has criticized the influence of big utilities on energy policies.5
Recent Activities
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Industry Events: Serface actively participates in industry events, such as RE+ 2024 in Anaheim, where he seeks collaborations on NET+ master planning projects.7
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Inflation Reduction Act: He has been discussing the impact of the Inflation Reduction Act, particularly its Direct Pay provision, which he believes is revolutionizing the clean energy sector by reducing costs and creating new project opportunities.8
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Community Engagement: Serface encourages collaboration to create and scale solutions that allow communities to adopt sustainable practices.4
Joel Serface's LinkedIn profile and activities reflect his commitment to driving innovation in energy solutions, promoting sustainability, and addressing climate change through technological advancements and policy advocacy.