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Joel Passen
Co-Founder and Advisor in SaaS and AI platforms
Joel Passen is a technology entrepreneur and co-founder of Sturdy, an AI platform designed to analyze unstructured text-based data to provide insights that help B2B SaaS and service businesses reduce customer churn. He has been in this role since June 2020 and is based in Portland, Oregon. Sturdy is noted for its security, privacy, and compliance-first approach, allowing for quick deployment and rapid return on investment for its users.1
Passen has over 20 years of experience in the technology sector, having held various leadership positions prior to founding Sturdy. He was the co-founder and Chief Revenue Officer of Newton Software, which was acquired by Paycor, and has also served in advisory roles for multiple companies, including hireEZ and OnFrontiers. His educational background includes a Bachelor of Science degree from The Ohio State University.12