Joe Soto

Chief Marketing Officer at SHOP.COM

Joe Soto is the Founder and CEO of Revenue Inbound, an inbound marketing agency that specializes in helping businesses increase their online traffic, leads, and sales. With a career spanning over 15 years in marketing, he has established himself as a prominent figure in the industry, working with more than 500 clients across various sectors since the company's inception in 2010.2 3 4

In addition to his role at Revenue Inbound, Soto is also the Chief Marketing Officer at SHOP.COM, where he leads marketing strategies for a shopping comparison platform. He is actively involved in speaking engagements, educating businesses on effective social media strategies, and hosts a podcast called "The Mentorship Show," which features interviews with experts in personal and professional development.1 2

Soto's expertise extends to founding other initiatives, such as Digital Empire, which assists thought leaders in monetizing their intellectual property through online programs. His work is characterized by a focus on data-driven insights and innovative marketing techniques aimed at enhancing customer experiences.1 2 3

Experience

Chief Marketing Officer at SHOP.COM (February 2023 - Present)

Podcast Host at The Mentorship Show (January 2021 - Present), Social Media Speaker & Trainer at Revenue Inbound (January 2015 - Present), Owner at MarketingAgencyOwner.com (October 2016 - Present), Founder and Head of Strategy at Digital Empire (November 2019 - Present)