Joe Favorito

Joe Favorito is a seasoned professional with over 35 years of experience in strategic communications, marketing, public relations, and business development within the sports and entertainment industry.

Throughout his career, Joe has held prominent roles in various organizations such as the New York Knicks, Philadelphia 76ers, the WTA Tour, the USTA, and the International Fight League, demonstrating his diverse expertise and capabilities in brand building, media training, social media management, crisis communications, and content development.

Since 2008, Joe has been operating as an independent consultant, offering his strategic insight and guidance on crisis management, social media strategies, strategic planning, brand marketing, publicity, and business development to prestigious clients including BBC America, Monumental Sports and Entertainment, MGM, and Bloomberg LP among others.

Recognized for his contributions to the industry, Joe has been named in various prestigious lists such as Forbes' '100 Sports Business Must Follows' for 2015, '50 Must Follows' for 2016, Huffington Post's 'Sports Media People To Follow' for 2017 & 2018, Brobible's 'Top 100 Sports Business Follows in 2019,' and SI.com's 'Must Follows for 2020.' Additionally, Sports Business Journal acknowledged him as one of the 'Power Players' in media communications in 2017.

Apart from his professional endeavors, Joe is actively engaged in academia as a co-host of the Columbia University Sports Podcast ('The CUSP Show') and as a communications instructor at Columbia University since 2006, imparting his knowledge to the next generation of industry professionals.

Joe's creative pursuits include serving as an associate producer for the Tony-nominated show 'Lombardi' and contributing to projects like 'Magic/Bird,' 'A Christmas Story,' 'Bronx Bombers,' and 'Dinner With The Boys.' His dedication to sharing industry insights led him to establish a blog focused on sports marketing and publicity, 'Sports Marketing and PR Roundup,' and releasing the industry's first-ever text 'Sports Publicity,' now updated in March 2020.

He is a sought-after guest speaker at various institutions and is frequently featured as a spokesperson for prominent publications like USA Today, The New York Times, NPR, and CBS News, showcasing his thought leadership and expertise within the industry.