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    Jodi Murray-Freedman

    General Manager Marketing at Bakers Delight

    Jodi Murray-Freedman is a commercially astute, agile, and values-driven Marketing & Brand Manager with a strong commitment to maximizing the potential of individuals and contributing value to businesses.

    With a proven track record in leading creative and digital teams in high-performance environments, Jodi excels in the retail, QSR, and franchising sectors, demonstrating a keen understanding of markets and consumer needs while upholding brand integrity.

    Described as easy-going, quick-witted, and curious, Jodi's approach to work is marked by creativity, resourcefulness, and a dedication to authentic collaboration, stakeholder engagement, and mentorship.

    Jodi's experience includes roles such as General Manager Marketing, Group Marketing Manager, and Head of Retail and Advertising at Bakers Delight, as well as positions at TGI Fridays Australia, Retail Zoo, RACV, and Squid Ink Consulting, showcasing a diverse and accomplished career in marketing and brand management.