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Joanne Lee
Strategy and Communications Consultant growing and transforming businesses through purpose-driven brands and experiences
Joanne Lee is a professional based in Charlotte, North Carolina, currently serving as the Director of Workforce Strategy at North Highland, a consulting firm. In this role, she focuses on aligning workforce strategies with organizational goals to enhance overall performance and employee engagement. Prior to her position at North Highland, she held various strategic roles that contributed to her expertise in workforce planning and organizational development.12
Lee has a background in brand strategy and experience design, which equips her with a unique perspective on how to effectively communicate and implement workforce initiatives. Her previous experience includes working as a Director of Insights at Wray Ward, where she leveraged data to inform marketing strategies and improve client outcomes.3
In addition to her professional roles, Joanne Lee is active on LinkedIn, where she shares insights on strategic thinking and organizational alignment, emphasizing the importance of coherence between an organization's strategy and its core values.4