joanne bradford

Executive, investor, board member

Joanne Bradford is an experienced Operating Executive and independent board member with a strong background in technology, media, and financial services.

With expertise in DTC/B2B product marketing and revenue leadership, she excels in areas such as Product development, ROI, Brand Building, Performance Marketing, Operations, Sales, and Social Impact.

Throughout her career, Joanne has contributed to the growth and success of various companies, ranging from startups to Fortune 50 corporations like Pinterest, SoFi, Microsoft, and PayPal.

She has played pivotal roles in teams of different sizes, from startups with only 3 employees to leading teams of 2500 employees, driving revenue growth from inception to billions through the creation of efficient teams and innovative product strategies.

Passionate about developing leaders and fostering teamwork, she enjoys tackling challenges, focusing on details, and achieving desired outcomes.

Joanne actively promotes diversity, believing that everyone can make a difference in the right environment.

Her professional focus lies in making a positive impact on consumers' lives through the companies she works with, such as emphasizing saving money at Honey and SoFi, and fostering creative connections at Pinterest.

With a wealth of experience in merger and acquisitions, fundraising, and the IPO process, both as a board member and an executive, she brings a comprehensive skill set to the table.

Joanne Bradford graduated with a BS in Journalism/Advertising from San Diego State University.

She has held various key positions in leading organizations, including Chief Money Officer at Domain Money, Strategic Advisor at The Female Quotient and Wealth.com, and Board Member at Super and Kahoot!

Her past roles have included President at Honey, Chief Operating Officer & Chief Marketing Officer at SoFi, Head of Global Partnerships at Pinterest, Chief Revenue and Marketing Officer at Demand Media, Senior Vice President - Revenue and Market Development at Yahoo, Chief Revenue Officer at Microsoft, and Vice President of Revenue and Marketing at BusinessWeek.