Joanna Frankowski

Joanna Frankowski is a proactive and curious insights leader with experience in both corporate and research partner roles. She is dedicated to achieving results, driving business growth, and delving into the underlying reasons behind data. With exceptional organizational skills, she excels in managing people, building relationships, and fostering collaboration.

Her areas of expertise include customer satisfaction, copy testing, brand health tracking, customer journey analysis, concept testing, usability and user experience evaluation, digital analytics using Adobe Analytics, competitive insights, community insight panels, fandom insights, and social listening analytics.

Joanna studied Psychology for her BA at Muhlenberg College and also undertook a Study Abroad program at the University of Warwick.

In her professional journey, she has held key positions such as Director of Research at WarnerMedia, Director of Client Management at Kantar Millward Brown, Senior Manager of Digital Research and Analytics at CNN (Mobile), Project Manager of Digital Research and Analytics at CNN, Project Manager at CMI (Consumer Metrics, Inc.), Senior Research Manager On-site at The Coca-Cola Company (Contractor) at Harris Interactive, Project Lead (Contractor) at Delta Air Lines, and Research Executive at Millward Brown.