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Joanna Della-Ragione
Brand Partnerships at NEOM
Joanna Della-Ragione is a global brand marketer known for her expertise in leveraging creative storytelling to achieve business objectives. She has a strong focus on youth culture and community engagement, with a knack for converting challenging consumer demographics. Her leadership style emphasizes growth and accountability, making her adept at managing stakeholders across different business divisions. Joanna has a wealth of experience in developing and implementing global brand strategies, specializing in disruptive integrated campaigns. Her passion for lifestyle and technology drives her to activate marketing initiatives that expand audience reach and drive business growth.