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Joann Doan
Engagement Growth Manager (Product) at Tinder
Professional Background
Joann Doan is a highly accomplished product marketing professional with over four years of dedicated experience in the vibrant fields of E-commerce and Technology. She currently serves as an Engagement Growth Manager at Tinder, where she leverages her extensive knowledge of product marketing strategies to drive user engagement and enhance overall brand presence. Previously, Joann held several pivotal roles in marketing, including Product Marketing Specialist in Growth at Tinder, as well as email marketing positions at Fabletics and LTS - Video Solutions for Security Professionals. Her vast experience in the marketing sector has equipped her with a profound understanding of consumer behavior and market dynamics, making her an invaluable asset to any organization she joins.
In her current role at Tinder, Joann not only spearheads marketing campaigns but also focuses on cultivating a positive community environment. She oversees CRM campaign execution across various platforms, including email, push notifications, and in-app notifications. Her proficiency in communication, collaboration, and project planning allows her to work seamlessly with other departments, ensuring that marketing initiatives are aligned with overall business objectives. Joann's multifaceted skill set has made her adept at crafting compelling campaigns that resonate with diverse audiences.
Education and Achievements
Joann's academic journey is marked by a strong foundation in communication and a mastery of integrated design, business, and technology. She earned her Bachelor of Arts degree in Communication from the esteemed University of Colorado Denver, where she honed her skills in effective messaging, media strategies, and the principles of engaging storytelling. Following her undergraduate studies, Joann pursued a Master of Science degree in Integrated Design, Business, and Technology at the prestigious University of Southern California. This advanced education has significantly contributed to her holistic approach to product marketing, blending creative design principles with strategic business frameworks.
Skills and Expertise
Joann possesses a diverse skill set that spans across various technical and creative tools. She is proficient in Photoshop, HTML, CSS, JavaScript, and SQL, which enables her to execute complex marketing campaigns and analyze their effectiveness accurately. Her ability to navigate and utilize these technical skills is complemented by her strong background in communication, ensuring that her marketing strategies are not only innovative but also effectively communicated to target audiences. As a result, she is exceptionally skilled at overseeing everything from campaign conceptualization to execution, ensuring that all initiatives are grounded in strategic objectives.
Community Involvement
In addition to her professional accomplishments, Joann is passionate about empowering women in the workforce. She serves as a Professional Development Lead for the Women at Tinder Employee Resource Group (ERG), where she dedicates her time to creating pathways for women to develop new technical and professional skill sets. This volunteer role showcases her commitment to building a supportive community where women can thrive and realize their potential in the tech industry. By providing resources and mentorship, she helps foster a culture of growth and inclusivity at Tinder, allowing women to take on leadership roles and contribute significantly to the organization's success.
Achievements
Joann's career is highlighted by a series of notable achievements that speak to her effectiveness as a product marketing professional. Her leadership in CRM campaign execution has resulted in improved user engagement metrics and strengthened brand loyalty at Tinder. Joann's innovative thinking and strategic foresight have led to the successful implementation of various marketing initiatives, significantly boosting overall campaign performance.
Furthermore, her proactive community involvement through the Women at Tinder ERG demonstrates her leadership skills and commitment to fostering inclusivity within the tech industry. By nurturing talent and providing opportunities for skill development, Joann plays a crucial role in enhancing the future landscape of technology.
Her ability to collaborate effectively across departments has facilitated the seamless execution of integrated marketing strategies, thereby promoting a cohesive brand experience. Joann’s diverse background reinforces her reputation as a leader in her field, making significant contributions that undoubtedly enrich both her organization and the broader community.
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
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