Joani DiCampli

Joani DiCampli is an entrepreneur and business owner based in Rehoboth, Delaware. She is the creator and founder of Boobalicious, a company that produces all-natural and organic breast deodorant products.2

Career Journey

Joani's entrepreneurial journey began with little prior business experience. She has openly shared that when she started, she "had no idea how to reinvent myself or let alone start a business".1 Despite this initial lack of knowledge, DiCampli persevered and established herself in the personal care products industry.

Business Ventures

Boobalicious: DiCampli's primary business venture is Boobalicious, which specializes in breast deodorant products. The company offers a range of scented and unscented varieties, and DiCampli is involved in all aspects of the business, from production to marketing.5

No BS Products: Prior to focusing solely on Boobalicious, Joani was involved with a company called No BS Products. She brought on a partner and rebranded her business under this name for a period.3 However, this partnership was short-lived, and DiCampli eventually returned to focusing on Boobalicious as her primary business.4

Achievements

Joani's entrepreneurial efforts have not gone unnoticed. In 2014, she was named one of Delaware's Top 35 Businesswomen by Delaware Today magazine.3 Additionally, her products have expanded their reach and are now available on major platforms like Amazon Prime.4

Education and Background

DiCampli holds a degree from Strayer University, which has likely contributed to her business acumen. Her experiences as an entrepreneur have made her an expert in her field, particularly in the niche market of personal care products.

Joani DiCampli's story is one of perseverance and adaptability in the business world. From her initial uncertainty about entrepreneurship to becoming a recognized businesswoman in Delaware, she has demonstrated the ability to overcome challenges and build a successful brand in a unique market segment.