Jo Hunter

Jo Hunter is the Co-Founder and CEO of 64 Million Artists, a social enterprise established in 2014 that aims to unlock human potential through creativity across the UK. Under her leadership, the organization focuses on fostering creativity in various sectors, including cultural policy and workplace environments.12

Background and Career

Jo Hunter's journey into creativity was transformative. Initially a perfectionist, she realized that this mindset limited her potential and led to anxiety. A pivotal moment came when she took a month off work to engage in daily creative challenges, allowing her to rediscover her passion for creativity and risk-taking.1 This experience not only changed her life but also inspired her commitment to helping others explore their creative capabilities.

Leadership Style

As CEO, Jo emphasizes strategic thinking and empowering her team. She enjoys running leadership programs that encourage personal growth and creative exploration among participants.1 Her approach is rooted in the belief that creativity can significantly enhance individual well-being and societal progress.

Vision for 64 Million Artists

Jo envisions a world where everyone recognizes their creative potential. The organization works to challenge the status quo by promoting creativity in schools, workplaces, and communities.23 Her leadership reflects a dedication to fostering an inclusive environment where diverse ideas can flourish.

In summary, Jo Hunter is a passionate advocate for creativity, leveraging her experiences to lead 64 Million Artists toward a future where everyone can thrive creatively.