Jim Palmer

Jim Palmer is an experienced insurance industry executive who currently serves as the President of Direct to Consumer at AmeriLife, a national leader in developing, marketing, and distributing insurance solutions.12

Career Background

Palmer brings over 20 years of insurance industry experience to his role at AmeriLife.1 His career highlights include:

• Previously held senior roles at TRANZACT for over a decade, where he had P&L responsibility for building and leading several lines of business across life and health insurance portfolios.1
• Served as director at Carroll Enterprises, Inc., leading the company's life insurance business focused on direct-to-consumer sales.1
• Joined AmeriLife in December 2021 in the newly created role of President, Direct to Consumer.23

Role at AmeriLife

As President of Direct to Consumer at AmeriLife, Palmer's responsibilities include:

• Assuming day-to-day responsibility for AmeriLife's national, direct-to-consumer platform specializing in Medicare Advantage and Medicare Supplement solutions.12
• Providing operational oversight over Senior Healthcare Direct, one of the fastest-growing direct-to-consumer Medicare insurance brokerages.1
• Working closely with the founder and other key executives to drive growth and success of the direct-to-consumer business.1
• Leading AmeriLife's growing direct-to-consumer division, which was formed following the acquisition of Senior Healthcare Direct and MACC Insurance Services in late 2020.3

Education and Additional Roles

• Received a Bachelor's degree in Finance from Ohio University.1
• Licensed insurance agent.1
• Serves as an advisory board member with the University of South Florida's Muma College of Business.1
• Acts as a business mentor for the Columbus, Ohio chapter of SCORE Mentors.1

Palmer is known for his expertise in insurance, with experience in underwriting, case management, and sales.4 His appointment at AmeriLife is part of the company's strategy to expand its direct-to-consumer capabilities and capitalize on growth opportunities in this rapidly evolving space.13