Jill Baskin

Jill Baskin is a seasoned marketing professional with a wealth of experience across top-tier consumer goods companies.

She holds a Bachelor's degree in Philosophy from Pitzer College, underpinning her strategic thinking and decision-making skills.

Jill has held key leadership positions in several prominent organizations, most notably as the Chief Marketing Officer (CMO) at The Hershey Company, where she played a pivotal role in shaping the company's marketing strategies and brand positioning.

Prior to her tenure at The Hershey Company, she also served as the VP Global Brand Strategy and Communications at Mondelēz International, showcasing her expertise in driving global brand initiatives and communication strategies.

Her career includes significant roles such as Senior Director of Marketing Communications-Global Biscuits at Kraft Foods Group, highlighting her deep understanding of the consumer packaged goods industry.

Jill Baskin has also contributed her skills and knowledge as the owner of jill baskin consulting, demonstrating her entrepreneurial spirit and consultancy capabilities.

Moreover, she has garnered valuable experience as the Senior Vice President (SVP) at Leo Burnett, a prestigious advertising agency, where she honed her advertising and marketing acumen.

With a rich and diverse background in marketing, branding, and communications, Jill Baskin is a highly accomplished professional well-versed in driving impactful strategies for global brands.