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    Jessica Park

    VP, Product Strategy & Marketing at Away

    Jessica Park is a strategic product and brand marketer with a successful track record in driving profitable growth within the consumer goods, beauty, and retail sectors. Her expertise lies in insights development, brand management, product and packaging innovation, P&L management, and strategic leadership.

    Jessica pursued her academic endeavors by studying BS Economics, Marketing & Finance at the University of Pennsylvania, followed by additional studies at UNSW. She furthered her education by earning a Master of Business Administration (MBA) from The Wharton School, showcasing her commitment to continuous learning and professional growth.

    Throughout her career, Jessica has held significant roles in various esteemed organizations. Presently, she serves as the VP of Product Strategy at Away, a role that underscores her strategic acumen and leadership capabilities. Previously, Jessica excelled as the Director of Product Marketing at Away, demonstrating her proficiency in driving product-related strategies and initiatives.

    Prior to her tenure at Away, Jessica played vital roles at The Estée Lauder Companies Inc., where she served as the Director of Global Marketing for Clinique and earlier as the Manager of Global Marketing for the same brand. These roles allowed her to hone her skills in brand management and global marketing strategies within the competitive beauty industry.

    Jessica's professional journey also includes valuable experiences at other renowned companies. She contributed as an MBA Intern in North America Marketing at L'Oréal's Lancôme division, gaining insights into the cosmetics industry. Furthermore, she served as a Brand Strategy Consultant during an externship at Lippincott, showcasing her strategic thinking and consulting abilities.

    Jessica's expertise extends into the realm of consulting, having worked as a Senior Consultant at Oliver Wyman, where she likely honed her analytical and problem-solving skills. She also delved into digital marketing at Digitas Health, bringing a diverse skill set to the table. Notably, Jessica started her career as an Associate at Novantas, highlighting her strong foundation in the business world.

    In summation, Jessica Park is a seasoned marketer with a versatile skill set encompassing product strategy, brand management, and global marketing. Her educational background and rich professional experiences position her as a valuable asset in the realm of consumer goods, beauty, and retail.

    Highlights

    Sep 26 · The Guardian
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    Jessica Park
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    Location

    New York, New York