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Jessica Mason
Senior Director, Yield at The Atlantic
Jessica Mason is a well-established Senior Ad Operations Director with a strong track record in the digital advertising industry, boasting over ten years of expertise in operations management, advertising technology, and inventory/yield management.
Her problem-solving skills and creative approach have been instrumental in partner integration, developing best practices and processes, and ensuring the successful delivery of campaign revenue and KPIs.
Whether in a managerial role or as an individual contributor, Jessica excels in goal achievement, nurturing team talent, and fostering organizational growth.
With a knack for securing positive outcomes for the sales team to seal deals and execute impactful campaigns, Jessica Mason stands out as a dynamic and results-oriented professional.
Her educational background includes a BA in Cultural Studies & Digital Media from The New School, a BFA in Acting from Marymount Manhattan College, and additional studies at NYU School of Professional Studies.
Throughout her career, Jessica has held key roles such as Senior Director of Yield at The Atlantic, Senior Director of Digital Ad Tech & Services at Hearst Core Audience, Director of Digital Ad Tech & Services at Hearst Core Audience, Director of Ad Operations at Hearst Digital, Associate Director of Ad Trafficking and Inventory at Hearst Digital, Inventory Manager at Hearst Digital, Ad Operations Campaign Manager at Hearst Digital, Sales Planner at Hearst Digital, and Processor/Sales Assistant at Leo Schachter.