Jessica Lynch is a driven and accomplished businesswoman who has excelled in multiple industries. She is currently the Founder and CEO of Wishroute, a company that utilizes AI-enhanced, human text messages to help wellness companies improve engagement and develop healthy habits in users. Prior to this, she founded Brightness Consulting, a firm dedicated to improving strategy and financial execution for community businesses. Jessica also has experience as a Senior Associate at PwC Advisory where she helped clients address complex business issues globally. She holds a Masters of Business Administration and a Masters of Science in Accounting from Babson College, where she was a Valedictorian for both degrees. She is a licensed CPA and CFE as well. Jessica's worldly experience extends even further with her studies at the University of Edinburgh in Scotland.