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Jessica Hibbard
Head of Content & Community at Luminary Labs
Jessica Hibbard is the Head of Content & Community at Luminary Labs, a strategy and innovation consultancy based in New York City. In her role, she focuses on connecting people and ideas to foster audience and community development for the firm's clients. Hibbard is instrumental in storytelling and messaging, particularly regarding complex issues in rapidly evolving industries. She has been with Luminary Labs since 2017, initially serving as the Managing Editor of Thought Leadership before establishing the Content & Community function in 2019.12
Hibbard leads various editorial projects, including significant reports on topics such as open innovation, COVID-19 responses, and the future of health and work. Her background includes a strong emphasis on digital content strategy; prior to her current position, she directed content strategy at the National Retail Federation, where she utilized multimedia storytelling to engage diverse audiences.1
She holds a bachelor's degree in corporate communication from Ithaca College, complemented by a minor in visual art. Outside of her professional endeavors, Hibbard enjoys gardening.1