Jessica Davis is a seasoned editor, writer, journalist, podcaster, analyst, market researcher, and event programmer who brings over 20 years of experience in editorial leadership and management to the table. Her expertise lies in covering the intersection of business and technology, where she excels in exploring new ways to tell stories and share information that meet changing audience preferences.

Having worked with top technology media companies such as IDG, Ziff Davis, Reed Business Information, Penton, and UBM, Jessica has directed and executed content and brand strategy for a range of websites that increased both traffic metrics and site profiles. Her experience includes managing both internal staff and external contractors, ranging from highly experienced contributors to trainees.

Jessica also possesses vast experience in directing and orchestrating large market research projects from start to finish, including setting project scope, fielding surveys, analyzing results, and authoring the final reports that communicate those results. Her ability to take traffic analytics to the next level with deeper analysis to drive actionable changes to content strategy is highly valuable.

Jessica’s passion for moderating live webinars with multiple guests and audience-submitted questions, hosting and moderating podcasts, and conducting video interviews with industry figures is unmistakable. Her experience with Adobe Analytics, Google Analytics, Omniture Site Catalyst, Wordpress, Drupal, CMS, Excel, PowerPoint, and Audacity is highly valuable.

In summary, Jessica Davis possesses exemplary editorial leadership, management, and individual contributions experience that makes her highly valuable in the digital media industry. She is a tech-savvy editorial professional who believes in exploring new ways to tell stories and share information through multiple channels that meet the audience's changing preferences.