Jessica Balter

Jessica Balter is a senior executive at Publicis Canada, currently serving as the Chief Marketing Officer (CMO).4 She has a significant presence in the advertising industry and has been with Publicis for over 15 years.5

Career at Publicis Canada

Jessica's career at Publicis Canada has been marked by growth and progression:

• Current Role: As of September 2024, Jessica leads Growth for Publicis Toronto, where she crafts and orchestrates strategies to drive new revenue for the agency.1

• Previous Position: In January 2023, she announced her move into the role of Chief Marketing Officer at Publicis Canada.4

• Leadership in Growth: Jessica is responsible for developing strategies that contribute to the agency's expansion and success.1

Achievements and Responsibilities

Jessica Balter has been involved in several notable achievements:

• Pitch Wins: She has celebrated significant pitch wins, including one of Canada's largest and most iconic brands.3

• Production Enhancement: Jessica has been part of initiatives to boost Publicis' production capabilities, as evidenced by the appointment of a new SVP and Chief Production Officer.2

• Industry Insights: With her extensive experience, Jessica has shared valuable lessons for ambitious individuals in advertising, reflecting on her 15-year journey at Publicis.5

Jessica Balter's LinkedIn profile (username: jessicabalter) serves as a platform where she shares updates about Publicis Canada's achievements and her professional journey in the advertising industry.1 Her role as CMO and her long-standing commitment to Publicis Canada position her as a key figure in the company's leadership and growth strategies.