Jesse Lakes

Jesse Lakes is the Chief Executive Officer of Geniuslink, a company that specializes in link management and affiliate marketing solutions. Based in Seattle, Washington, Lakes co-founded Geniuslink to address challenges in the music and book industries, particularly focusing on improving the affiliate marketing experience for content creators and businesses.

Background and Education

Lakes has a notable entrepreneurial background, having participated in multiple business plan competitions during his early career. He achieved recognition in the John Ruffato Business Plan Competition, securing second place in 2001 and 2003, and receiving an honorable mention in 2002 for various ventures.1 He also holds a certification from the Kauffman Fellows and Techstars program, which he completed in 2016.1

Professional Experience

Under Lakes' leadership, Geniuslink has grown significantly, contributing to the evolution of affiliate marketing strategies. His insights into the industry are frequently shared through various platforms, including podcasts and social media, where he discusses topics related to Amazon seller networks and affiliate recruitment tools.23

Skills and Languages

Lakes is proficient in both English (native) and Spanish (elementary proficiency), which may enhance his ability to engage with diverse markets.1

Overall, Jesse Lakes is recognized for his innovative approach to affiliate marketing and his commitment to supporting creators in navigating the complexities of digital marketing.