Jesse Knutson

Jesse Knutson is the Director of Publicity & Media Relations at the Academy of Country Music (ACM), based in Nashville, Tennessee.1 He has a background in television news and has been with the ACM since January 2022, where he has experienced rapid career growth.13

Career Progression at ACM

• January 2022: Joined as Manager, Publicity & Media Relations
• February 2023: Promoted to Senior Manager, Publicity & Media Relations
• February 2024: Promoted to Director, Publicity & Media Relations13

Responsibilities

As Director, Jesse leads the publicity and media relations team at the ACM. His key responsibilities include:

• Overseeing publicity and promotional campaigns
• Raising awareness for ACM Awards, initiatives, programs, and events
• Managing publicity for ACM Lifting Lives philanthropic work
• Drafting press materials
• Coordinating with marketing and events teams for red carpet logistics
• Liaising with photographers and media12

Background

Before joining the ACM, Jesse had a notable career in journalism:

• Spent over a decade as a TV journalist for NBC and CBS stations across the country
• Most recently served as the Entertainment Reporter at NewsChannel 5 in Nashville
• Covered stories on Nashville's development and breaking news
• Won three Emmy Awards during his time at NewsChannel 512

Skills and Expertise

Jesse brings a unique perspective to the ACM due to his experience in journalism. He uses his strong background in Country Music and marketing to:

• Work with publicists and artist teams
• Communicate and pitch to media
• Develop strategic media plans for the Academy1

His role is crucial in helping Country Music artists, industry professionals, and fans have the best possible experience with the ACM.1