Jesse Henson

Jesse Henson is a Sales & Marketing Professional with over 20 years of experience in digital marketing, leadership, and online travel agencies.

Starting as employee #4 at a small startup and progressing to an executive role at the largest privately held online travel agency in North America, he is also a board member and executive at a new startup, along with being the founder of a successful digital marketing agency.

Henson is credited with originating the concept of the online travel company 'Book It' and played a key role in acquiring the URL, brand, and trademarks for the company.

With a comprehensive background in sales, marketing, and leadership, Henson offers a unique perspective having worked on both agency and client sides, enabling him to provide valuable insights for successful agency hires or transitions.

He possesses a vast network and experience to conduct audits on campaigns, generate fresh ideas, and offer unique perspectives across various business environments.

Jesse Henson is a seasoned public speaker, having presented at large events and intimate industry conferences, showcasing his expertise in online marketing, search engine marketing, writing, public speaking, creative thinking, innovation, branding, strategy development, destination marketing, and e-commerce.

His specialties also include thought leadership, brand strategy, communication, merchandising, and online advertising.

Education wise, he studied AAS in Network Administration at Pearl River Community College, further strengthening his skills and knowledge.

Having held key positions including VP Marketing, Director of Marketing, and Market Manager at BookIt.com, as well as serving in roles like Board Member and Sales & Marketing Consultant at other organizations like MAZARINE and President/AMBR at Context Digital Marketing, Jesse Henson brings a wealth of experience and expertise in the sales and marketing domain.