Suggestions
Jessa Boanas
Founder and CEO of Toot Sweet and BON
Jessa Boanas is the Chief Executive Officer of Bon Collective, a position she has held since March 2015. She also founded Toot Sweet Consulting in 2008, where she focuses on business writing and editing, particularly in the context of bids for civil infrastructure projects. Her career spans various roles in marketing, publishing, and sustainability, showcasing her diverse skill set and commitment to effective communication.12
Education and Early Career
Jessa Boanas holds degrees from several institutions, including the University of Auckland, the University of Melbourne, and Victoria University of Wellington. Her early career included positions such as Marketing Manager at Szencorp Sustainable Development and various editorial roles at Eleanor Curtain Publishing and other companies.13
Professional Skills and Interests
Boanas is known for her expertise in editing, copywriting, content strategy, and technical writing. She emphasizes a client-focused approach while ensuring that the needs of readers are met. Her interests also include sustainability, reflecting her commitment to environmentally responsible practices in her business endeavors.12
Current Endeavors
Under her leadership, Toot Sweet has grown into a well-established company recognized for its supportive culture and high-caliber writers. Jessa is also working on her first book, further expanding her contributions to the field of writing and editing.2