Jeremy Helfand

Jeremy Helfand is a seasoned media and advertising executive who recently joined Amazon as Vice President and Head of Prime Video Advertising.45 He brings over 20 years of experience in the advertising and TV industry to his new role.3

Prior to joining Amazon in January 2024, Helfand held senior positions at Disney and Hulu for five years.45 At Disney, he served as the head of advertising and data platforms.6 His move to Amazon coincides with the company's efforts to expand its advertising business, particularly in the streaming video sector.12

At Amazon, Helfand is tasked with leading the Prime Video Advertising division, which includes overseeing the company's new ad-supported tier for Prime Video.45 His role is crucial as Amazon aims to capitalize on the growing streaming TV advertising market and compete with other major players in the industry.12

Helfand's LinkedIn profile indicates he is an alumnus of Loyola University in Maryland.3 His extensive background in media and advertising, combined with his experience in streaming platforms, makes him a strategic hire for Amazon as it seeks to strengthen its position in the video advertising landscape.125