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Jennifer 🦋
I Build Businesses🔥 - Marketing & Technology Executive - SaaS Triple-Threat
Jennifer Samples is a strategic and energetic Sales, Marketing, and Technology Executive with over 20 years of experience. She excels in leading teams, developing channels, cultivating partnerships, and driving revenue growth through solution selling. Jennifer has a strong background in Enterprise, CPG, Health & Wellness, Sports, and Live Entertainment industries. She has a proven track record of building multi-million dollar organizations, launching successful SaaS products, and driving revenue growth by 300%. Jennifer is known for her executive leadership, business development, and expertise in digital marketing, SaaS, analytics, and strategy. She is a critical thinker with exceptional relationship-building skills and a knack for identifying growth opportunities.
Jennifer has a wide range of professional skills including executive leadership, business development, channel partnerships, sales enablement, product marketing, branding, strategic planning, leadership and training, digital marketing, team building, and more. She is proficient in various technologies such as CRM systems like Salesforce, Pipedrive, HubSpot, and Microsoft Dynamics; marketing automation tools like HubSpot, Acoustic, Silverpop, and Mailchimp; as well as Adobe Creative Cloud applications like Photoshop and Illustrator. Jennifer's key achievements include founding and scaling a multi-million dollar SaaS Marketing Automation product, achieving a 300% annual revenue increase, and establishing strategic partnerships with major industry players like IBM. She holds a Bachelor of Business Administration from Oglethorpe University and has held leadership positions in notable organizations like 715 Edge, Vibryt, Pavilion, and more.